Product Marketing Manager

LaSalle Network has partnered with a healthcare company in the downtown Chicago area who is in need of a Product Marketing Manager! This individual will conduct market research to identify buying trends and help support sales growth.

The ideal candidate will have product marketing management experience and hands on experience managing the product life cycle from ideation to commercialization.

Product Marketing Manager Responsibilities:

• Create the go-to-market strategy for existing and new software products (ideation to commercialization)
• Develop all product messaging, communication, and positioning including sales enablement
• Manage relationships with cross-functional teams
• Strategize and execute on product pricing, promotion, and plan
• Maintain brand identity through the new product development process
• Develop timely measurement, reporting, and visibility to all cross functional stakeholder

Product Marketing Manager Requirements:

• Bachelor’s degree required
• Experience working in product marketing in a software-based organization
• Experience working cross functionally with different departments and teams
• Self-starter attitude with an entrepreneurial mind-set

If this role as a Product Marketing Manager matches your skills and experience, please apply today!

Thank you,

Lizzy Bann
Lead Marketing Recruiter
LaSalle Network

Keywords and Related Terms: product marketing , go to market plans , product messaging , product positioning , sales enablement , new product development , product management , NPD , ideation , execution , innovation , product , commercialization

LaSalle Network is an Equal Opportunity Employer, m/f/d/v.

LaSalle Network is the leading provider of professional staffing and recruiting services. LaSalle has worked with more than 10,000 companies, ranging from Fortune 500s to start ups. With units specializing in accounting and finance, administrative, marketing, executive search, technology, supply chain, healthcare revenue cycle, call center, and human resources, LaSalle serves companies of all sizes and across all industries.