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Marketing Manager, Brand Partnerships

Pitchbook

This is a Full-time position in Atlanta, GA posted January 9, 2022.

At PitchBook we work to provide global professionals with comprehensive data on the entire venture capital, private equity and M&A landscape so they can discover and execute opportunities with confidence.

We credit our success and rapid growth to our cutting-edge products, customer centered attitude and ability to embrace and drive change

In just over a decade, PitchBook has reached over 1,300 global employees with offices worldwide, and we’re not slowing down!

Consistently recognized as a Best Place to Work, our culture is at the heart of our success and is driven by excellence, inclusion and fun.

At PitchBook we’re committed to fostering an open and collaborative work environment.

About the Role:

At PitchBook we have been hard at work redefining our brand and now it is time to bring the brand to life.

This role will be responsible for activating the PitchBook brand promise through our sports partnerships, primarily within hockey and golf.

PitchBook is the official suite level sponsor and the exclusive data provider for the Kraken and Climate Pledge Arena and the Islanders and UBS Arena.

We are looking for the right person to help us elevate our brand through these unique partnerships.

If you are a marketing leader who embodies “Customers are King,” shines while building something from the ground up, loves working with partners, and truly understands the importance of brand, then this job is for you!

Reporting to the Senior Manager of Brand Partnerships, you are joining a team with a mandate to take the PitchBook brand to the next level.

The Marketing team at PitchBook is critical to fueling the company’s growth by utilizing a variety of strategies to support our Sales and Customer Success departments grow and retain our client base.

The Marketing department is responsible for all demand generation efforts by executing engaging campaigns, effective product marketing strategies, and attending client and trade-show events.

The Marketing team is also responsible for promoting the PitchBook brand and managing internal communications.

Primary Job Responsibilities:

The brand marketer in this role will have 3 primary areas of responsibility:

Social and Digital Media

This person will help develop and support PitchBook’s social and digital media plan that involve our sports partners.

They will help define the strategy and KPIs, then bring the partnerships to life across various channels

Employee Engagement & Internal Communication

This person will support our employee engagement efforts.

They will educate and communicate opportunities about our sports partnerships to employees and build out an engagement plan that incorporates all partnership opportunities.

Relationship Management

This person will support the day-to-day relationship with PitchBook’s sports partners.

They will be responsible for ensuring our plans are on time and executed to our standards.

They will also work hand-in-hand with our agency partner.

Across These 3 Areas Of Responsibility, Duties Will Include

  • Having a deep understanding of the PitchBook brand foundation, including mission, vision, promise and positioning
  • Working cross-functionally to activate a cohesive and compelling brand experience with employees and through media
  • Managing the social/digital media plan and internal communication for our sports partnerships so that programs are developed and delivered on time and within budget
  • Collaborating within the marketing team to develop content and creative that brings the PitchBook brand promise and sports partnerships to life across various channels
  • Partnering with PitchBook’s sports marketing agency partner to ensure development, activation, and measurement of successful brand marketing programs
  • Supporting the vision and values of the company through role modeling and encouraging desired behaviors
  • Participating in various company initiatives and projects as requested

Skills and Qualifications:

  • Bachelor’s degree or equivalent experience required
  • 4+ years of marketing experience, ideally within the sports/entertainment industry, experience with B2B brands a plus
  • Exposure to sponsorship, experiential marketing, social and digital media, and/or employee engagement
  • Experience building media strategies and executing social/digital media plans
  • Experience working with stakeholders to plan employee engagement initiatives
  • Experience handling day-to-day account management with the ability to build strong relationships with a variety of stakeholders within our organization and externally
  • Experience developing brand activations with a cross-functional team and executing across a wide range of marketing channels
  • Excellent communication and presentation skills that can be adapted for audiences at all levels across the organization
  • Keen eye for detail and track record of executional excellence
  • Ability to work collaboratively with and influence stakeholders across diverse teams at all levels of the company
  • Ability to challenge the status quo and pursue new ways of thought
  • Passionate about developing and testing new ideas that will help our customers win
  • Highly self-motivated and will thrive in ambiguity, in an environment that requires an ability to learn and adapt quickly
  • Proficiency with the MS Office suite including in-depth knowledge of Outlook, Word, and Excel with the ability to pick up new systems and software easily

If you are ready to start the conversation about how you might contribute to all the happenings at PitchBook, submit your resume today!

PitchBook appreciates and respects diversity, and as such, we are an equal opportunity employer.

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