CA Ventures: National Director Of Sales And Marketing

National Director of Sales and MarketingAnthology Senior Living, 130 East Randolph Suite 2100, Chicago, Illinois, United States of America Req #254 Tuesday, May 11, 2021ABOUT US: At Anthology Senior Living, we exist to make remarkableimpacts on the lives we touch.

We strive to do just that by providing ourresidents with a boutique-inspired experience through the best hospitality andcare every day.

Our communities are beautifully and purposely built for thediscerning resident; one who does not want to compromise what is important tothem as they deal with the new realities of aging.

Every resident and employeehas a unique story, and by celebrating the individual, we create a strongercommunity fueled by the power of connection.ABOUT YOU: A compassionate leader who seeks an opportunity to dowhat you love, while touching the lives of those people we have the honor tocare for and serve.

An entrepreneurial spirit who is excited and motivated bythe prospect of relentlessly pursuing and continually setting a new standard insenior living.Apply today to be considered for this position—join our story at AnthologySenior Living!National Director of Sales & Marketing Anthology Senior Living is looking for a dynamic leader to be the National Director of Sales and Marketing.

In this role you will drive occupancy and revenue growth across the Anthology Senior Living portfolio, which consists of independent living, assisted living, and memory care communities in major markets across the country.

As the Sales and Marketing leader you will direct the team to enhance our employer brand, coach our Regional Leadership Team, and develop both global and community-specific strategies to energetically tell the Anthology story.

Your MissionExecute on appropriate, measurable goals related to lead generation, cost per lead, and closing ratios.Oversee the brand governance.Drive the relationship with our full-service marketing agency.

Develop the skillset of the sales team through on-going education and coaching by implementing a uniformed training program.Create the overarching programming for the sales department.Set the strategy on marketing spend and channel breakdown.Determine companywide promotions.Collaborate with and support Human Resources with regards to employment branding and internal communication that champions the Anthology culture and story.Train and coach the regional Directors of Sales and Marketing.Work with Directors of Sales and Marketing and Executive Directors on career development and laddering.Set the vision and tone for the sales platform through collaboration and communication with the larger teams.Provide a feedback loop to Asset Management, Operations, and Agency to constantly tweak and improve the market tactics and strategies.Understand the competitive set, potential challenges in our markets, and financial goals for each community.Build a library of program materials to assist in sales and marketing efforts.Oversee the social media strategy.Cultivate the external business development strategies across the portfolio.Responsible to work with various department heads to development and maintain sales collateral.Responsible for overseeing the functionality of the CRM and other sales systems including call tracking, etc.Responsible for leading the vision and direction of the website in partnership with the agency.Responsible for leading the lead nurturing protocol.Responsible for the oversight and creation of the event calendar at the communities.Assisted Acquisitions in review of new development and existing property targets.Stay informed of all trends, developments, and concepts within our industry.Attend appropriate networking functions.

Key Performance Metrics:Portfolio Occupancy vs.

proformaNet Move-in/out per community vs proformaInquiry to lead to tour and tour to move-in ratioAverage rent vs proforma Your BackgroundMinimum of 10 year’s experience within Marketing, Sales or AdvertisingTelephone sales experience preferred.A Bachelor’s degree (B.A./B.S.) from a four-year college or university preferred.Strong analytical skills with the ability to interpret data.Excellent writing/communication skills.Proficiency with customer/lead (CRM) tracking systems.Enjoy working in a fast-paced, team-oriented environment.Ability to work under pressure with high demands for results.

Your StyleClient-focused leader committed to providing top-notch customer service to colleaguesAccountable professional with “No job too small attitude” and willing to roll up your sleeves to achieve and exceed individual, team and company-wide goals.Passionate and collaborative team-playerResults-driven and process-improvement focusedDecision-maker who uses good judgement based on analysis, wisdom and judgmentEthical and open professional willing to admit to and learn from mistakes while building the confidences of those around them Our PromiseFull-time and full of fun challengesFlexible paid time off benefits (unlimited PTO)A company culture driven by pioneer-thinking and talentHealth, dental, vision, life, and flexible spending accountsRetirement 401(k) plan with company matchParental leaveCompany volunteer opportunities Anthology Senior Living is proud to be an equal opportunity employer.

All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.Anthology Senior Living will not accept unsolicited headhunter and agency resumes.

Furthermore, Anthology Senior Living will not pay any third-party agency or company that does not have a signed agreement in place.Other detailsPay Type Salary