Kohler
Location: New York City, New York or Miami, FL
Opportunity
Responsible for management of Kallista product lines from creation of new products through their removal from the product line.
Develop plans and programs, including forecasts, for marketing programs, and luxury product line development that drives innovation.
Coordinate and work closely with all headquarters departments including design, program management, engineering, supply chain, channel marketing, sales, finance, and customer service.
Contribute to customer satisfaction, identify and satisfy market potential, obtain the desired profit through strategy development, execution, and sales growth in accordance with marketing policy. Seeking candidates who thrive in a start-up environment and are looking for limitless career opportunities!
Other competencies associated with primary function and scope are as follows:
• Thinks holistically about Kallista’s business to drive results
• Work closely with the Director-Brand & Communications to develop Marketing launch plans and product displays (physical and on-line)
• Serve as the marketing leader for Kallista to develop, carry out and communicate Management’s strategies and goals throughout the business
• Supervise and mentor product managers
Strategic Responsibilities
Specific responsibilities and activities include:
• Lead the development and prioritization of the 5-year New Product Development strategy to ensure long-term luxury standing and drive continued global sales growth, profitability and vitality for the Kallista business. Obtain executive management approval.
Utilize other functional departments and customer/key influencer input to assist in justification.
• Determine global market potential by product and channel, and extent of Kallista market penetration through research, analysis, customer feedback and product performance.
• Manage the development of sales forecasts, project market penetration, and recommend sales policies, budget estimates, and projected return on investments for all products.
• Direct the creation of strategies and tactics to enter and win in unserved and underserved product categories to drive Kallista to its strategic share goals.
Partner with Robern and Ann Sacks on luxury solutions.
• Identify and proactively take action on opportunities to improve processes within the marketing organization and business.
• Manage product prices, terms of sale and discounts recognizing our objectives and our competition.
Approve the manufacture and establish prices for modified products.
• Develop a personal expertise on product categories and markets including a complete intelligence file on competitors’ products, pricing, field activity, and channels of market distribution and end
– user preferences.
Become familiar with product materials, manufacturing, packaging, and promotions.
• Assist in preparing and coordinating special promotional programs to introduce new products to Sales and customers on a timely basis prior to their worldwide introduction.
• Manage product managers to create comprehensive business strategies, sound project scope definitions and marketing analysis in all phases of product development.
• Instrumental in working on the financial plan and strategic plan.
• Identify cost reduction opportunities to increase product margins.
• Analyze performance of each product in terms of profitability, volume contribution to product line and its potential, and recommend, where applicable, product line extensions and discontinuations or more emphasis through marketing programs. Assure the new product vitality for Kallista overall remains at objective through proper use of obsolescence and life cycle management.
• Identify synergies with Kohler Product Management teams.
• Foster team growth, developing product managers. Coach and mentor staff and groom them for more advanced roles within Kallista and Kohler Company.
Skills/Requirements
• Requires a Bachelor’s Degree in Marketing or related field; MBA in Management/Marketing preferred.
• Minimum 10-12 years’ marketing experience with progressively more responsibility and a track record of results.
• Approximately 10-20% travel is required.
To fully demonstrate our commitment to the health, safety and wellbeing of our associates, we are requiring all U.S.
based team members to be fully vaccinated against COVID-19 as a condition of employment beginning January 1, 2022.
We believe this path forward further strengthens our workforce and the future growth and resilience of our company and community.
Individuals with medical conditions or sincerely held religious beliefs that prevent them from getting the vaccine may request an exemption from the vaccine requirement.
We will consider applicants requiring sponsorship for this opportunity.
Why Work at Kohler Co.?
Kohler Co.s mission is to contribute to a higher level of gracious living for those who are touched by our products and services.
We understand that it takes investment in our associates’ development to make that happen.
So, we offer ongoing investment in each individual’s personal development and the opportunity to collaborate with others across functions and roles at Kohler.
In addition to the investment in your development, Kohler offers a benefits package including a competitive salary, health, vision, dental, 401(k) with company matching, and more!
About Us
Beyond the competitive benefits and compensation, Kohler proudly offers a rich history, steeped in creativity and a commitment to our associates and communities.
It is Kohler’s policy to recruit, hire, and promote qualified personnel in all job classifications without regard to race, creed, religion, age, sex, sexual orientation, gender identity or expression, marital status, national origin, disability or veteran status.
Kohler Co.
is an equal opportunity/affirmative action employer.