California Pizza Kitchen: Brand Copywriter

Summary of PositionWe are searching for a copywriter eager to help define the CPK brand for a new generation of guests.

Reporting directly to the CMO, the ideal candidate is a fun and creative story teller, who appreciates our California heritage and culinary innovation DNA and is ready to bring our differentiated brand voice to life across everything we do.

From headlines to scripts, long copy to site copy, external messaging to internal messaging, the right person for this role can write across campaigns, promotions, and channels (sites, banners, e-mails, social, pre-roll, etc.) delivering work that breaks through and is uniquely CPK.

They are confident as an individual contributor, embrace collaboration and always ready to jump in to a project because they love CPK.Overall Responsibilities and DutiesWhile there is rarely a typical day at CPK, here are a few essential responsibilities:Determine the tone, style, structure and voice of the CPK brandWrite headlines, long copy, brand messaging, site copy, e-mails, social, video scripts, and marketing collateralCollaborate with internal / external creative teams to determine conceptual and copy directionSupport projects from concept to delivery with a team and/or individuallyDeliver assignments on time while consistently meeting CPK quality standardsAcute attention to detail within sometimes demanding deadlinesJob RequirementsBachelors degree or not.

We don’t really care.2-3 years of copywriting experienceExamples of your best work and why you are a copy rock starFun, story-telling writing style that is highly engagingSuperlative grammar and proofreading skillsAbility to translate outstanding thoughts and ideas into compelling wordsAbility to work quickly, efficiently, and accurately in a fast-paced environmentMust be self-motivated, hard-working, well-organized, and resilient to ever-changing timelines, requests, and deliverablesA strong opinion on whether to space once or twice between sentences.Preferred Skills and AbilitiesA strong point of view on the CPK brand voice and can define it easily for othersConfidence to push the CPK brand to take risks as it looks to connect to a new generation of guestsHas a collaborative work ethic and easy going natureTakes constructive criticism with ease and graceHas a naturally curious mind and passion for culinaryWhile performing the duties of this job the employee is frequently exposed to computer terminals.

The noise level and temperature is moderate.

The employee has the ability to sit, stand and/or walk for up to 10 hours a day.

The employee is occasionally required to stoop, bend or kneel, lift up to 25 lbs.

and perform other diverse physical tasks as needed.

The vision requirements include: close vision, distance vision, peripheral vision, depth perception and ability to adjust focus.NOTE: CPK reserves the right to revise or change the position plan as the need arises.

This position plan is not all inclusive of total job responsibilities nor does it constitute a written or implied contract of employment.Date Created: Approved By:Posting Number:4502Open Date:06/15/2021Location:000 Support Center575 Anton Blvd.Costa Mesa, CA 92626Position:General Appication