Marketing Specialist Senior

Seeking relationship-driven marketer to join Optum PNW to support clinic marketing and engagement.

The individual will provide strategic support of regional websites, direct mail programs, signage (in clinic, temporary wayfinding, etc.) and collateral systems to help drive brand and service line awareness, visit volume and patient growth and retention.

The right candidate thrives in a performance-driven, fast-paced environment where people are collaborative and not afraid to take risk.

The clinic marketing and engagement senior marketing specialist will support relationships, strategically support regional websites, and help build and execute direct mail and collateral programs to help that acquire and retain patients.

This position works within a highly matrixed environment, partnering closely with national and local stakeholder groups to support campaign execution.

RESPONSIBILITIES Support regional websites including submitting requests and managing prioritization of projects to ensure that projects are being completed in a timely manager Support and execute provider bios, photos and videos on regional websites Execute website changes through CMR or submission to Workfront for prioritization Manage collateral systems including implementation and design Execution, deployment, and measurement of patient facing direct mail programs Support lane members with service lines as needed Manage and support ongoing projects across Optum’s national network with colleagues in varying regions REQUIREMENTS Education : Bachelor’s degree Experience : 5 or more years of marketing, communications, and/or public relations Prior experience working in the health care industry: either in insurance, medical products, or in the business or marketing department at a provider organization.

Full COVID-19 vaccination is an essential requirement of this role.

UnitedHealth Group will adhere to all federal, state and local regulations as well as all client requirements and will obtain necessary proof of vaccination prior to employment to ensure compliance.

UnitedHealth Group requires all new hires and employees to report their COVID-19 vaccination status Skills : Exceptional writing skills.

Demonstrated experience writing for business Strong communication and marketing skills Detail oriented with strong editing and proof-reading skills Excellent organizational, prioritizing and planning skills Ability to manage multiple projects and timelines Ability to work in content management systems Ability to operate PC computer and to produce high quality documents using Microsoft Office Suite
– PowerPoint, Excel, and Word Ability to create cost estimates, track and manage expenses, support and manage vendor relationships Interested in learning more?

Let’s talk about our Marketing Specialist Senior opportunities and your career growth Employees are required to screen for symptoms using an approved symptom screener prior to entering the work site each day, in order to keep our work sites safe.

Employees must comply with any state and local masking orders.

In addition, when in a worksite building, employees are expected to wear a mask in areas where physical distancing cannot be attained