CRM Developer

An instrumental part of GOAT Group, the Marketing team oversees a wide range of activities, which aim to build awareness, consideration and loyalty for our brands.

As a member of this team, you will work to execute thoughtful, data-driven marketing campaigns that drive meaningful growth for the company.

In this role, the work you do will empower the marketing team to deliver high-quality scalable technical solutions for robust personalization.

You’ll own our email in-app message coding framework across all message types (ad hoc, lifecycle transactional) for a global collection of brands.

In addition to coding, you will also manage downstream production tasks to unlock personalization at scale.

The ideal individual is excellent in translating Figma designs into hand-coded HTML Email/CSS; up-to-date with email, push and in-app marketing best practices; and passionate about creating new, innovative marketing communications.

Key Responsibilities: Collaborating with marketing and creative teams to create exciting marketing communications and push the limits of what’s possible in email and in-app messaging Develop HTML emails using HTML, CSS, and media queries Set dynamic content elements (scripting) for different user scenarios Maintain Branch Deepviews and Journey technical support Own the end-to-end development lifecycle of code you author, from your developer machine all the way to production into users’ hands Document information about work you author in a clean and easy-to-consume format through well-written text, diagrams and visuals Manage & optimize existing email template framework across multiple brand entities; supporting existing templates and new custom templates under one master email design system with modular style components Ensure accuracy of all email marketing assets with detail-oriented QA across multiple platforms, browsers and email clients Candidate Qualifications: 3 years experience in HTML development, specifically for email marketing 3 years experience with personalization logic using a Java/Python-based language like Liquid, Jinja, or HBS Experience with coding languages and markup structures including: JavaScript, jQuery, CSS, HTML Knowledge of cross-browser and device compatibility issues and limitations A passion for high-quality UX and attention to detail Extensive familiarity working with CRM tools such as Braze, Iterable, Saillthru, etc Ability to work with minimum supervision in a collaborative team environment Strong communicator, with the ability to conceptualize and communicate highly detailed technical concepts to technical and non-technical audiences Prior experience working directly with professional design teams Bonus Points: Marketplace, Loyalty and/or Luxury industry experience Email development with a global brand, and localization experience a big plus GOAT is the global platform for the greatest products from the past, present and future.

Since its founding in 2015, GOAT has become the leading and most trusted sneaker marketplace in the world.

Through its unique positioning between the primary and resale markets, the company offers styles across various time periods on its digital platforms and in its retail locations, while delivering products to over 30 million members across 170 countries.

The company is backed by strategic investor Foot Locker, Inc.

as well as some of the leading names in venture capital including D1 Capital Partners, Accel, Andreessen Horowitz, Index Ventures, Matrix Partners, Upfront Ventures, Webb Investment Network and Y Combinator.

GOAT Group will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance, if applicable.

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