The Execu Search Group.
A brokerage firm located in New York City is actively seeking an experienced and collaborative professional to join their staff as their new Senior Vice President of Brand Marketing.
In this role, the Senior Vice President of Brand Marketing will develop the strategy and lead the execution of a program to drive demand for the firm's SAAS offerings.
Responsibilities
The Senior Vice President of Brand Marketing will:
Develop the brand strategy for the promotion of the firm's technology solutions
Collaborate with Sales and Technology teams to develop comprehensive and compelling marketing materials and promotional campaigns
Develop messaging that aligns with clientele's needs and decision-making criteria
Work with members of the firm's Compliance team to ensure strict adherence to applicable guidelines
Qualifications
Undergraduate degree
15 years of relevant work experience as a strategic, outcome-based innovator of high profile, industry-leading brand
Demonstrated expertise in B2B technology marketing in the financial services sector
Team-oriented
Exceptional writing and editing skills
Detail-oriented
Ability to work independently and manage complex development projects
Desired skills
MBA
Experience at or with a clientbase that includes general partners, wirehouse, or private banks