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Manager, Clinical / Scientific Marketing

Danaher

This is a Contract position in Carlstadt, NJ posted July 21, 2021.

Beckman Coulter Diagnostics, an operating company of Danaher Corporation, is recruiting for a Manager, Clinical Marketing. This opening can be remote based within the US. Wondering what’s within Beckman Coulter? Take a closer look. Join a team where you can be heard, be supported, and always be yourself. At Beckman Coulter, a Danaher company, we’re building a culture that celebrates backgrounds, experiences, and perspectives of all our associates. At first glance, you’ll see we are dedicated to advancing and optimizing the laboratory to move science and health care forward for more than 80 years. Look again and you’ll see we are invested in you and you’ll have the opportunity to build a meaningful career, be creative, and try new things with the support you need to be successful. And no matter where you look at Beckman Coulter, at the heart of what we do, you’ll witness our shared purpose-helping realize life’s potential-in action. Our work helps improve millions of lives. We hope you’ll see yourself here, too! The Manager, Clinical Marketing will own the development and execution of marketing and scientific content to launch new assays and support on-market solutions. In this role, you will partner with global and regional marketing, R&D and Medical & Scientific Affairs to develop clinical marketing campaigns that support value proposition for the Beckman Coulter portfolio in the immunology, hematology and companion diagnostics spaces. You will effectively leverage internal resources, key opinion leaders and other support networks within a highly matrixed organization to drive and bring high-level sciences to initiatives that meet revenue growth and other key business objectives. Ideal candidate is someone who will help craft scientific stories for different audiences that position Beckman Coulter as a thought leader. In this role, you will have the opportunity to: * Develop and execute marketing and scientific content to launch new assays and support on-market solutions * Partner with global and regional marketing, R&D and Medical & Scientific Affairs to develop clinical marketing campaigns that support value proposition for the Beckman Coulter portfolio in the immunology, hematology and companion diagnostics spaces * Partner and collaborate with regional marketers and other cross-functional teams to optimize program development, roll out, training, and implementation with measured results * Develop actionable workplans and roadmaps that align with business objectives, timelines, and budget to deliver on the agreed tactics * Lead internal teams and vendors in material development and program implementation * Communicate and drive alignment on priorities, key initiatives, and messaging * Serve as the point person/project manager and coordinator for downstream marketing campaigns and digital assets related to all assays * Analyze success metrics for campaigns and other assets to determine ROI Essential Requirements: * BS in Biology or a relevant field with 9+ years of work experience or MS in Biology or a relevant field with 7+ years’ work experience. Clinical or scientific background is highly preferred. * Proven experience developing clinical content for marketing campaigns; preferably in the diagnostic industry or other relevant healthcare industry. * Experience working on a variety of product launch and other marketing campaigns from inception to completion preferred. * Working knowledge in brand marketing, market/customer segmentation, value proposition development, competitive analysis, marketing communications, and digital and traditional Go-to-Market strategies preferred. * Experience creating clinical content for web and social media preferred. * Travel is required for team meetings, tradeshows, etc. Essential behavior and skills * Ability to rapidly absorb detailed product information and translate it into correct messaging to be used across all tactics * Ability to work effectively on multiple projects with competing priorities * Strong collaborator with the ability to work well within the department and cross-functionally and to solve for the “big picture” * Superb cross-functional, project management and leadership skills and the ability to influence across all levels of the organization * Comfortable in a global, fast-paced, highly matrixed environment #LI-GC1 #LI-Remote Beckman Coulter, a Danaher company, offers a broad array of comprehensive, competitive benefit programs that add value to associates’ and their families’ lives. Whether it’s a health care program or paid time off, our programs contribute to life beyond the job. We believe that creativity and innovation thrive when the most diverse set of voices are heard, and that’s why we’re taking concrete steps to ensure that we’re fostering an inclusive and engaging workplace for our team. If you’d like to learn more, read stories from our associates on our Careers Blog or contact one of our recruiters. When you join us, you’ll also be joining Danaher’s global organization, where 69,000 people wake up every day determined to help our customers win. As an associate, you’ll try new things, work hard, and advance your skills with guidance from dedicated leaders, all with the support of powerful Danaher Business System tools and the stability of a tested organization. Danaher Corporation and all Danaher Companies are committed to equal opportunity regardless of race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. We value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes. The EEO posters are available here. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact us at 202.419.7762 or applyassistance@danaher.com to request accommodation. If you’ve ever wondered what’s within you, there’s no better time to find out.

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