Director Of Public Relations

About the Position The Director, Public Relations will be for building and leading the company’s public relations function.

This will include managing Appgate’s communication initiatives specifically with media personnel and the company’s media presence.

This position reports to the Chief Marketing Officer.

Responsibilities Developing and implementing publicity strategies for the company’s products and services, including a crisis management strategy.

Writing and/or editing press releases prior to publication and Organizing press conferences, press tours and other media events.

Developing and implementing organizational publicity strategies for company events Creating and managing a PR plan, including budgets, timelines, etc.

Analyzing all media coverage of the organization and drafting appropriate responses Working with the social media team to create a content calendar Representing the organization at press conferences, interviews, etc.

Provides strategic communications guidance to senior executives and media training Manages relationships with external media relations agencies Coordinate with marketing and investor relations teams to ensure consistency of messaging Qualifications & Experience 10 years experience in public relations and corporate communications in the B2B enterprise technology space (cybersecurity experience particularly useful) Proven success establishing company position, driving awareness and advocacy Demonstrated track record of success in positioning company in media coverage Strategic thinker with strong written and verbal communication skills Conversant with leading-edge PR strategies and practices Strong understanding of social media strategies in an enterprise IT context Relevant technical and industry acumen Ability to work independently and deliver measurable results.

Travel required Bachelor’s Degree in Communications or Marketing Preferred location: Dallas, Atlanta, New York or Boston; open-minded to right candidate